By: Michael Beiter

Hey everyone,

Mike here, bringing you some insights into motivation for your fitness and nutrition journey, inspired by the brilliant Simon Sinek and his concept of "Start With Why."

If you're unfamiliar with Sinek's Golden Circle, let me give you a quick rundown. It's a robust framework that consists of three levels: Why, How, and What. Most people and organizations start with "What" – explaining what they do—some move to "How" – describing how they do it. But the real game-changer begins with "Why" – the core belief or purpose that inspires action.

Now, let's apply this to our fitness and nutrition goals. Instead of solely focusing on the "What" (exercise routines, diet plans), let's dig deeper into the "Why."

Why are you embarking on a fitness and nutrition journey?

Is it to have more energy to keep up with your kids, to improve your overall health, or maybe to gain confidence and feel good about yourself?

Understanding your "Why" provides a powerful source of motivation. It's the emotional connection that goes beyond the surface-level goals; when you have a clear "Why," you're more likely to stay committed and resilient, even when faced with challenges.

How does this translate into action?

Once you've identified your "Why," the "How" becomes more meaningful, and your lifting, cardio, and macro tracking are no longer mundane tasks but steps toward achieving something you genuinely care about. This shifts your mindset from a short-term fix to a long-term commitment.

For instance, if your "Why" is to be a role model for your kids, your workout sessions and healthy eating habits aren't just about shedding pounds – they become a demonstration of discipline, self-love, and resilience.

What results can you expect?

You are starting with "Why" sets the stage for meaningful results. It's not just about the physical transformations; it's about the positive impact on your overall well-being. Your journey becomes a story of personal growth, and the "What" (the visible changes) becomes a byproduct of your deeper motivations.

So, whether you're hitting the gym, preparing a nutritious meal, or facing the inevitable bumps along the way, remember your "Why." The compass keeps you moving forward, creating a sustainable and fulfilling path to a healthier and happier you.

This summer, I learned that our “Why” isn’t static and can change throughout our lives. So revisiting your “Why” and even changing it is okay!

Feel free to share your "Why," it helps inspire others.

Stay motivated,

Mike